Marketing Executive

G2 Legal
£25000 - £30000 per annum, Benefits: Benefits Package
17 Jul 2019
19 Jul 2019
Gemma Taylor
Sector/Practice Area
Vacancy Type
Marcomm, Marketing
A fantastic opportunity has arisen for an experienced marketing executive to join a well-respected leading law firm in Liverpool City Centre. You will be joining the firms UK marketing team to help deliver a broad range of projects and campaigns to our target audiences. As a self-starter, you will have the confidence to work with various legal service groups and business development teams to help them realise their goals and provide them with suitable solutions.

Duties include:
  • Advocate for the brand, acting as a high profile champion, ensuring all branding and communications are consistent across the firm, and that the brand guidelines are adhered to.
  • Support the planning and lead on the implementation of marketing campaigns in line with the firm's brand and business objectives, ensuring the right blend of marketing tools and techniques are utilised.
  • Coordinating, advising and implementing requests for creative design and production from sponsor departments, offering effective and creative solutions to meet their briefs, across all channels and platforms.
  • Liaising and building relationships with internal stakeholders, partners, BD & marcomms colleagues, in-house designers, support functions, agencies and suppliers, where necessary, to ensure projects are delivered on time, within budget and achieve objectives.
  • Managing the production of project deliverables across the mix – this will involve liaising with in-house designers, printers and external specialist agencies.
  • Drive and manage integrated marketing campaigns while keeping to tight deadlines and budgets.
  • Analysing and reporting on effectiveness, evaluate and review the campaign against the agreed objectives. Using this analysis to inform the next business planning cycle.
  • Monthly reports to project sponsors when relevant to the Board.
  • Quality checking copy and deliverables – digital and print.
  • Contributing to the firm's wider internal communication projects and processes, such as news management and intranet editing.
  • Co-coordinating responses to emails to numerous email inboxes, including requests for information, publications, logos, photos, promotional materials and templates.
  • Supporting digital team with the caretaking of CMS (Sitecore).
  • Acting as CRM (interaction) champion when CRM manager needs additional support (training will be provided).
You will be required to have proven experience in Office 365, delivering successful marketing campaigns, be self-motivated, whilst personable and capable of providing valuable marketing support to internal sponsors. Additional software experience in ADOBE creative suite, FLIPET (app developer), Interaction, LINKEDIN Campaign Manager and Sitecore CMS will also be beneficial.
The firm is offering a competitive salary banding plus excellent benefits package including private medical insurance, life assurance, season ticket loan, health cash plan, dental insurance, 25 days holidays, critical illness, flexible working and many more.